The City of New Roads will launch a pop-up shop to assist small businesses in 2021. “Stimulus Pop Up Shop on Main Street” will take place Saturday, February 6th in Downtown New Roads on Main Street between the hours of 10 A.M.-5 P.M. 


Historic Main Street in downtown New Roads will transform into a marketplace. This pop-up initiative is designed to influence retail growth as well as help promote and improve the local economy impacted during the pandemic. 


While precautions including increased sanitation procedures will be in all common areas and sidewalks, the open-air marketplace will bring energy to the venue known as the prettiest city on the water. Live music will also create a vibrant atmosphere.


City of New Roads

211 West Main St.



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